If you’re a marketer who is managing social media day-to-day, Brandwatch Social Media Management is the type of tool you should oversee Reddit and different platforms. You also can arrange alerts for spikes in Reddit mentions of your brand or product. If a publish about your company all of a sudden starts climbing the ranks, you’ll know immediately. Beyond keywords, Brandwatch teams Reddit authors by interests or demographics (using pre-built segments like generational groups). Are Gen Z users in r/beautytrend talking about a product, or are they millennials discussing their routines in r/SkincareAddiction?
You can use Sprout Social to create and schedule your Reddit posts or adverts, and analyze your performance and developments. Remember, the upvoting system on Reddit is driven by the community. By taking part in mobile or network-related discussions, they have attracted a lot of Reddit customers who ask them questions immediately, which they answer reliably. By doing so, they’ve positioned the model as approachable and always willing to have interaction, which is one thing not many other cellular firms have achieved. By focusing on organic interactions quite than overt advertising, they’ve positioned themselves as a trusted supply of information and in turn created a loyal following on the platform.
Reddit users like novelty and they don’t want to do an excessive amount of mental work to determine why a submit is interesting. This means that posts with out questions normally do significantly better when it comes to upvotes. One method that the strategy on your advertising marketing campaign could differ from someone else’s could be in how often you publish about your product or service. You may submit more usually than them if you assume your viewers will like this better. Reddit users are aware and conscious of the world round them.
This will allow you to understand the group’s tone and the type of content material they recognize. Utilizing social listening tools, entrepreneurs can track mentions, monitor sentiment, and determine tendencies within relevant subreddits. This information can inform future content material and enhance general technique. It covers all public (safe-for-work) subreddits with complete protection, updating as new posts and feedback seem.
While web optimization and content material marketing usually feel like watching paint dry, paid campaigns can start bringing in leads and conversions immediately. That’s clutch whether or not you are a scrappy startup or a longtime brand. 415M folks go to Reddit weekly,1 and 90% of them trust the platform to find out about new merchandise and brands.2 Reddit Ads may help turn their interest into gross sales for your corporation. Reddit’s ad goals are corresponding to Meta’s, though focusing on is extra limited. Aside from one key differentiator, you’ll be able to goal specific Subreddits. Understanding the place your ICP is active may be the golden ticket to Reddit advertising success.
Our precision-targeted e-mail advertising campaigns are engineered to nurture relationships and drive tangible enterprise outcomes. This guide has provided a complete overview of Reddit advertising methods. By implementing these best practices and staying up-to-date with the newest tendencies, entrepreneurs can successfully navigate the Reddit landscape and achieve their advertising goals.
For companies that want to join with their audience in a genuine, conversational method, Reddit provides a goldmine of selling potential. Unlike traditional social media platforms, Reddit thrives on authenticity, transparency, and real engagement. This construction permits manufacturers to tap into organic discussions where users actively search new income streams and monetization opportunities.
Incorporating these essential advertising tips and embracing platforms like Reddit may help your media and entertainment business stand out in a crowded trade. By partaking authentically with communities, leveraging focused advertising, and analyzing engagement metrics, you possibly can successfully reach and grow your audience. Reddit marketing presents an opportunity that companies shouldn’t ignore. Reddit’s huge viewers can impact enterprise, particularly in niche communities. By staying on the slicing edge of trends, leveraging Reddit’s new features, and providing value to users, entrepreneurs will find success on what has turn into an essential platform. Reddit may have started as a distinct segment discussion board but has developed right into a mainstream news, leisure, and discovery source.
This phase builds your popularity and karma, establishing you as a valuable community member somewhat than an outsider attempting to sell one thing. When you concentrate on platforms to market your products, those that shortly come to mind are doubtless Facebook, Instagram, X, and TikTok. Reddit could be very low on your listing, or it may not even be there at all.
For this, you should discover your subreddits based on their demographics and geographical location. To generate more traffic you might also enhance visibility which finally ends up in a rise in conversion. But before you provoke anything it’s important to determine the subreddit who will fulfill your objective. It is critical to figure out the people who are actually involved within the supply that you are giving out to them. Don’t just submit links, attempt to construct up a great popularity first by getting your self involved in different posts and conversations.
This is why you may see numerous subreddits having express rules that restrict or limit promoting. To make up for the dearth of focusing on choices, subreddits are a unique benefit from a advertising perspective. Hundreds of millions of Reddit users have self-organized into highly engaged communities, making it simple to succeed in them. For example, should you’re promoting a productivity app, you may be hard-pressed to discover a extra concentrated viewers than the three million members of Reddit’s r/productivity subreddit.
Reddit SEO refers again to the means of enhancing and updating your Reddit profile and posts to organically increase your visibility on search engine outcomes pages (SERPs). Your comments and posting historical past are public and easily accessible. Create a clear username and description, and keep away from making spammy and controversial feedback. If you see mostly requests for recommendation, it could be poor kind to post that you’re looking for work. Each user (or Redditor) must have an lively account to answer to threads and create their own. You’ll additionally need an active account to ship and obtain messages and solid upvotes or downvotes.
Another way to interact with your area of interest viewers on Reddit is to be authentic and transparent. You mustn’t fake to be someone else, or cover your identification or affiliation. You ought to be trustworthy and upfront about who you may be, what you do, and why you are posting or commenting. You must also disclose any conflicts of interest or biases that you might have. You should also use your real name or a recognizable username, and embrace a link to your weblog or web site in your profile or signature. This means, you probably can construct trust and credibility along with your niche audience, and likewise drive some site visitors to your weblog or website.
Fidelity Investments effectively uses Reddit brand accounts. U/fidelityinvestments effectively makes use of a mix of non-signed posts for instructional content and signed posts from particular person employees, putting a balance between corporate and private engagement. As the CEO of Online Optimism, I’ve seen firsthand how companies can leverage Reddit’s distinctive construction to their advantage. This platform is not only a hub for personal pursuits and hobbies; it’s additionally a fertile floor for companies to connect instantly with area of interest markets and engage in meaningful methods.
Google is among the greatest methods to search out Subreddits (especially since their partnership) however it’s not the only way. Reddit, often hailed as “the front page of the internet,” is a goldmine for marketers who know the way to navigate its unique ecosystem. Category takeovers are an excellent possibility for advertisers to get in entrance of a contextually related viewers with out breaking the piggy bank. We advocate letting our robot military do the work for you, for the best outcomes.
To keep up with Reddit’s fast-moving discussions, you have to monitor the platform for matters of curiosity. Given the sheer quantity of content material (literally billions of comments and posts across Reddit), manually checking subreddits isn’t going to cut it. On Reddit, users submit posts to topic-specific communities known as subreddits, and different users vote these posts up or down. Posts with enough upvotes rise to the highest of subreddit feeds and even the Reddit entrance page, exposing them to a huge audience.
By continually optimizing your campaign, you can ensure you get essentially the most out of your investment and achieve your advertising objectives. Startups find it hard to scale and develop at an excellent tempo in today’s incredibly saturated market. Most startups face the issue of scalability because the way they do enterprise is conventional and outdated.
His work is featured in LocaliQ, WordStream, Triple Whale, and more. When you keep these Reddit consumer behaviors in thoughts, you set your self up to begin engaged on gaining traction inside Reddit communities. Viral challenges have become a cornerstone of online engagement, charming audiences worldwide… Our mission is to ship exceptional value to our esteemed shoppers stretched throughout the size and breadth of the digital world. Equipped with industry-leading technologies, we try to help corporations realize their full potential with an distinctive vary of value-driven net and mobile options.
Reddit Italia is among the hottest subreddits amongst Italian speakers, and it offers with matters of nationwide interest, corresponding to politics, current affairs, culture and far more. Within Reddit Italia, customers find a welcoming and participatory community, where they’ll focus on subjects that concern Italy and get opinions on native companies or merchandise. Reddit Italia can be an excellent resource for many Italian corporations, because it offers a direct overview of the opinions and preferences of local customers. Follow this complete guideline to unlock the true Reddit potential in your model.
For extra nitty-gritty intel on Reddit advertising, there’s appropriately a dedicated Subreddit to exactly that, and yow will discover it right here. The last thing you want is to have decreased ad efficiency from your video advertising efforts due to poorly-cropped visuals. Copy and visuals that successfully show the benefits they will obtain and the value they’ll get from your product are essential. Make certain that both your video and your advert headline are targeted on grabbing person consideration shortly. You only have a couple of seconds to seize a user’s consideration — 3 seconds, to be specific. Users see a larger publish in the feed, and once they click on, the ad is expanded to a full-screen view.
It could be a little less hands-on than Reddit when it comes to monitoring and responding to consumer engagement, and its targeting and retargeting capabilities are pretty amazing. Reddit is a platform that rewards authenticity, transparency, and worth. Reddit Ads come with their dashboard for evaluating marketing campaign metrics.
What are the types of content that they would find valuable, helpful, or entertaining? You can use tools like Reddit Search or Reddit keyword Research tool to search out out essentially the most searched or asked questions or keywords in each subreddit. You can even use instruments like Quora, Answer the Public, or BuzzSumo to seek out out the most well-liked or trending questions or topics associated to your area of interest or business.
What makes their subreddit unique is the focus on schooling. They hyperlink detailed how-to guides within the featured section on the top as nicely as share blog-post fashion product updates to maintain customers informed. So as an alternative of pushing out promotional content material, concentrate on encouraging actual clients to share their experiences.
So, “torontosince75” rather than “danbrown75.” You also don’t need to select a username that immediately identifies you as an actual estate agent; we’ll get to why later. We’ll cowl what precisely Reddit is, why it matters, the method to get began on Reddit, and the way Reddit can be used for producing leads in your actual property business. Following these guidelines and procedures is crucial to keep away from getting banned or for the moderators to not deny the submit. Before submitting something, it’s all the time a good idea to rapidly evaluate the rules. Basically, there’s no such thing as “better”—there’s only what’s right for you and your objectives. Yes, we said that it’s better to get super specific when advertising right here, but this type of ad can be seen as an exception to the rule.
An benefit of an AMA is that it helps you understand your viewers higher and what kind of content would work best. Reddit users are very quick to notice marketers or manufacturers who’re making an attempt to make use of the platform to promote their services or products. They detest it and could be fast to downvote your publish to the bottom of the web page. Crypto hardware wallet Ledger has a branded subreddit (r/ledgerwallet), much like Gymshark.
RetroGaming Co. used these insights to refine their content material strategy, specializing in nostalgia-driven posts and fascinating with their neighborhood. Remember, Reddit isn’t only a promotional platform; it is a neighborhood. Approach it with respect, authenticity, and a real want to contribute. By doing so, you will harness its potential to advertise your brand and generate buzz organically. After you’ve created your account, use the search bar to search out subreddits you need to be part of.
To unlock Reddit’s full potential, it’s crucial to turn out to be a respected group member rather than a pushy marketer. Unlike Twitter or LinkedIn, the place content is usually time-short and skimmable, Reddit encourages long-form content material and in-depth discussions. Learn from examples of what to not do and the method to turn underperforming content material into progress drivers.
For example, if you’ve lately launched a new product, you would host an AMA to answer questions about the development course of, share insights about your industry, or discuss trends. This interactive format might help build a deeper connection with your viewers and showcase your experience in a way that feels natural and interesting. Almost every trade has related subreddits that companies can tap into. For occasion, a food and beverage firm may find r/food and r/cooking valuable for reaching meals lovers and residential cooks.
And you have to have hyperlinks to your product in your profile, as a end result of that’s how individuals will discover it. They will check out you and be like, who is this random dude that is using his real name and face? But sure, publish links to your products in your Reddit profile. That is how folks must be finding you, not by you posting hyperlinks on to your product. Literally just utilizing my real name after which I have hyperlinks to my merchandise in here. I used to joke that I’m the only fool on Reddit utilizing their real name and face.
Remember, Reddit is a neighborhood, not only a marketing platform. Approach it with empathy, contribute genuinely, and build relationships. By doing so, you may find a receptive viewers in your network advertising efforts. Remember, identifying relevant subreddits is not a one-time quest.
Search for keywords related to your area of interest, products, or companies. For example, when you run a health apparel firm, you may seek for subreddits like r/businessowners, r/accountants, or r/veterinarians. Reddit’s community-based construction permits you to target customers’ niche profiles. However, not all businesses are profitable with paid adverts on the platform.
While platforms like Facebook emphasize profile growth, Reddit values high quality participation. A user with excessive karma usually holds more sway than someone with flashy visuals or a blue checkmark. Unlike providers such as ChatGPT and Perplexity, Reddit’s AI answers are based solely on content from its platform rather than a broader internet search. Reddit Pro is a free suite of tools out there for eligible companies and organizations that launched in 2024 and expanded significantly throughout 2025.
High-engaging Carousel Ad formats now additionally mix traditional photographs with video, too. These advertisements, like promoted Video Ads, can appear in-feed and seem like native posts outdoors of the “promoted” tag and visual CTA buttons. Next are Takeover Ads, that are a package deal of ad varieties combining Front Page Takeover and Takeover Trends to provide brands prime visibility on the platform. They can increase into full-screen video on cell, and may seem in multiple placements like top banners, sticky banners, and trending items.
You can use instruments like Redditlist, Subreddit Finder, or Reddit Metrics to find and analyze subreddits based mostly on their size, activity, and popularity. You must also browse the subreddits yourself, and observe the kind, tone, and quality of the content material and conversations that take place there. When used appropriately, Reddit can provide invaluable insights into consumer preferences, opinions, and behaviors. By analyzing the discussions and interactions inside relevant subreddits, companies can gain a deep understanding of their goal audience’s wants and preferences. Reddit provides alternatives for both startups and established manufacturers to engage niche communities effectively.
Due to the platform’s neighborhood nature, there are definitely consumers out there. You simply need to know the means to work together with them, and there are some particular dos and don’ts you ought to follow. That doesn’t imply Reddit can’t nonetheless be helpful right here from a group administration perspective, as you’ll see with firms like Huel who have over 34k members of their subreddit.
Reddit is usually a good platform for advertising if approached with the proper technique. It is crucial to understand the Reddit group, engage genuinely with users, and supply worth by way of content. Blatant self-promotion is mostly frowned upon, so specializing in building relationships and providing useful information is essential to profitable marketing on Reddit. Using a media monitoring software like Brand24 may help you observe your brand’s presence on Reddit and determine alternatives for engagement and promotion. In this lesson, I’ll guide you thru the essentials of social media marketing, overlaying key platforms and methods to assist build your model effectively. You’ll learn to create engaging content material, manage communities, and integrate paid and organic advertising efforts.
Avoid posting during late-night hours or on weekends, when exercise drops. Not each subreddit will be the proper match for your corporation. Use r/findareddit or tools like PowerAdSpy to determine lively communities associated to your trade. “Low bounce and longer visits mean the audience coming from Reddit finds the provide relevant and engaging.
Reddit offers you options that go deeper than simple demographics. If you realize where your viewers hangs out, you may make your ads related with out feeling like an intrusion. Redditors are sharp—they know when they’re looking at an ad. ” attempt asking, “Would this get an upvote if our name wasn’t attached? ” That intestine examine retains your method grounded in Reddit tradition rather than advertising playbooks.
I found my conversations with Ceisel, Grover, and Fortune to be fascinating as I’m not a daily Redditor. By that I mean, I use it when I’m looking for solutions to particular questions, however don’t frequently take part in any subreddits. With other social platforms going via plenty of upheaval, plenty of manufacturers are making choices about the way ahead for social media. Reddit isn’t normally top-of-mind, and it’s not for everybody — it’s notoriously robust on brands.
A potential purchaser may begin with a Google search, which leads them to a Reddit thread discussing various solutions. They’ll transfer between product web sites, Reddit discussions, and evaluate sites multiple times before taking motion — like buying or opting in. In the realm of sales and advertising, the strategy of offering additional services or products to…
For example, if you need to share a long-form article or a case research, you may need to use a text publish with a catchy title and a abstract, and link to the complete content on your website or weblog. If you wish to share a brief tip or a enjoyable fact, you might need to use a picture or a gif with a caption. If you wish to share a tutorial or an indication, you may need to use a video or a podcast with an outline. You also needs to contemplate the subreddit’s rules and tips for posting various sorts of content, and observe them accordingly.
For entrepreneurs looking to complement paid performance with sturdy, natural results, Reddit is a strategic selection. When content is aligned with subreddit values, it serves each immediate group wants and long-term brand publicity. People share trustworthy opinions, problems, and preferences in lots of communities. This may help you improve your merchandise, content material, and advertising strategy primarily based on actual suggestions from real people. Reddit advertising isn’t just about posting ads—it’s about becoming a member of a conversation that issues. When you take time to study each subreddit’s rules, share useful tips, and only promote when it really provides worth, you’ll win actual fans.
While Reddit customers have little persistence for overly promotional weblog content material, advertisements might be a possible workaround for customers dying to leverage this group. B2B brands might need a neater time here, as they will be part of groups already talking about their core topics. For consumer-facing brands, it’s a bit harder to strike that balance between appearing like a brand and fascinating like a real-deal group member. Users can submit posts and other users can ‘upvote’ or ‘downvote’ that content material to indicate whether they like it–or don’t. The extra upvotes you get, the more individuals see your content material, while downvotes can bury your content material quick. It’s a top-of-funnel ignition level that turns into powerful when tied into broader B2B advertising architecture.
Reddit, sometimes called the “entrance web page of the internet,” is a powerful platform for model promotion and group engagement. However, navigating this huge and diverse ecosystem requires a well-thought-out strategy. In this section, we’ll explore numerous aspects of crafting an effective Reddit marketing technique, drawing insights from totally different views. If you poke round online you’ll discover advertisers who bash Reddit and say it’s not worth it, and advertisers who swear by it. Take all of this with a grain of salt—many if not most of those discrepancies are rooted in the advertisers’ particular person experiences.
We craft compelling narratives that ring a bell together with your viewers, forging a strong emotional bond together with your brand. Our in-depth coaching classes equip your small business with cutting-edge digital advertising strategies to outperform rivals and thrive online. We use the most recent development tools to construct websites which would possibly be optimised for peak efficiency at all times.
What’s more, Reddit presents numerous advertising opportunities. Brands can establish themselves inside related subreddits, taking part in discussions that align with their services or products. This engagement permits firms to humanize their model and connect with potential customers on a private degree. The platform’s upvote/downvote system ensures that probably the most priceless content rises to the highest, allowing businesses to craft messages that resonate properly with their audience. Before you start posting or commenting on Reddit, you need to perform somewhat research on your target audience and the subreddits they frequent.
Finally, don’t be afraid to take part in related discussions to achieve deeper insights through direct interaction. You may additionally identify pain points and opportunities by studying discussions about products similar to yours. Commenting is commonly the easiest way to start out participating on Reddit because it doesn’t include quite as much pressure as creating a submit from scratch. Having mentioned all that, keep in thoughts that even well-crafted posts generally do not acquire traction. The voting system contains some randomness, whereas timing performs a major position in whether or not a submit succeeds.
You’re not just stuck answering questions, you can even ask questions on Reddit as a tactic for drumming up engagement. Only once you’ve become a half of the community and dialog and brought the time to add worth and solutions must you even contemplate mentioning your company. And even then, it’s finest to attend till someone brings up one thing associated, similar to asking about your experience or credentials. Especially if you’re conversant in how ruthless Reddit customers may be in the event that they get wind of something that feels inauthentic. In summary, measuring success on Reddit includes a holistic view, combining quantitative metrics with qualitative insights. Adapt your strategy based mostly on your objectives, and keep in thoughts that success is not all the time about numbers—it’s about significant influence.
Here are some tried-and-true ideas that will assist you join along with your viewers and foster engagement. Admitting fault and explaining the steps you’re taking to rectify the situation can construct trust with the neighborhood. For occasion, if a shipping delay caused frustration, you may say, “We apologize for the delay in delivery your order.
You may find that the smaller subreddits have a higher engagement degree. I gauge this by looking on the variety of present customers which are on-line. Another approach to connect with potential prospects is through Reddit advertising, which allows you to create sponsored posts that target users with specific pursuits. Reddit permits for fine-grained segmentation to target probably the most related subreddits, maximizing the potential of your promoting campaigns in a delicate and non-invasive method.
This could be in the type of text posts, hyperlinks to articles or weblog posts, and even visible content corresponding to infographics or memes. By offering valuable content material, manufacturers can attract attention, spark discussions, and gain credibility among Reddit users. It is important to keep in thoughts that the user’s Reddit account should exist for a minimal of 30 days and reach a certain amount of “karma points” to create a subreddit.
After you create your content, you need to optimize it for Reddit. You have to craft a catchy, descriptive, and relevant title on your publish that captures the attention and interest of your audience. You want to use keywords, phrases, or hooks that are relevant to your content material and your target subreddits. You must avoid clickbait, misleading, or spammy titles which will violate the principles or annoy the customers.
Ignoring suggestions or criticism from your viewers should be avoided because it’s a possibility to study and improve your ads. Lastly, following the guidelines and rules of the platform and communities you need to reach is crucial for avoiding getting ads rejected, banned, or reported. Reddit Ads offer a direct approach to attain your target market.
Like any social network, you can even use Reddit to search out and hire specific expertise. If you’re looking for someone who lives close to you to hire full time, you’ll have the ability to post concerning the job in your metropolis or region’s subreddit (e.g., r/Toronto, if you’re hiring in Toronto). Or you’ll have the ability to publish in the subreddits dedicated to the abilities you want (e.g., r/copywriting, if you’re looking for a copywriter).
If you play it right, you will generate a ton of visitors to your web site. And develop an energetic neighborhood of loyal followers to gasoline your model engagement. Niche subreddits are filled with engaged customers who are straightforward to transform. Posting on a big subreddit, you will get more site visitors, but low conversion. A nice instance of a successful subreddit is Glamour Magazine’s Showerthoughts. The publisher created a cross-platform marketing campaign to advertise their concern with Anna Kendrick’s on the duvet.
It seems counterintuitive, but some subreddits require you to have a sure quantity of karma to publish there. Verification tells the customers that the woman in the image is you. Most subreddits do not require it, on some it’s optional and some (for instance, r/realgirls) require verification to submit. It will serve as one other method of building a following (you’ll see why that’s essential later). When you commit to mastering Reddit advertisements, you’re not merely buying ad space—you’re investing in a dynamic, ever-evolving dialog with nearly a billion lively users.
This could be scary if you wish to start a Reddit digital advertising campaign, however when you use it proper, it can be very effective. People’s minds could be changed, and you may dramatically enhance your model image if you talk to consumers on a platform where lies and false promises aren’t tolerated. The third month is when content material strategy kicks into high gear, however it’s knowledgeable by every little thing we’ve discovered. We map high-traffic discussions and guarantee your model is present when it issues most, with out being intrusive.
Evaluate each primarily based on its viewers, concentrating on choices, and cost. A monetary services model might sponsor an article on a news website or run a Reddit Conversation Ad in r/PersonalFinance. Native adverts work great for thought management and constructing credibility, as they present your model in a means that feels pure and useful. Paid promoting operates by way of refined systems that guarantee your ads attain the best people at the proper time. Let’s break down the core mechanisms that make these methods so efficient. As algorithms have advanced, reaching your target audience with out spending money has turn out to be more and more robust.
In this lesson, I’ll clarify the fundamentals of paid advertising, highlighting key fashions like Cost Per Click (CPC), Cost Per Mille (CPM), and Cost Per Acquisition (CPA). I’ll also emphasize the strategic three-way relationship between the advertiser, platform, and viewers. You’ll learn to goal particular demographics, track performance, and scale campaigns. Additionally, we’ll focus on the importance of platform choice and supply actionable tips to assist create an efficient paid promoting technique that generates outcomes. In this lesson, you’ll be taught about the important online marketing metrics that really matter. You’ll also uncover common mistakes entrepreneurs make, actionable methods to enhance your outcomes, and how to align your efforts with measurable, data-driven targets for long-term success.
My favourite tactic is to literally simply go to a subreddit and simply browse by new. Now, if your competitor is coping with negative PR or is just unpopular in general, you should use these threads as a way to bring consciousness to your individual product. All the corporate profile had to do was bounce in, handle that they do have that capability, and that the user is free to schedule a demo if they’d like to see things in additional detail. In this case, their product is fixing a genuine drawback, so it’ll be straightforward for them to plug in their product as a solution and, ultimately, construct hype.
That means, you’ll have the flexibility to goal your audience effectively. Then, attempt to learn the room and get into the subreddit’s unique mindset. This will present you how to interact with customers when posting organically. But this type of freedom is what leads widespread social media marketing to fail on this platform. “Redditors” are the Kings of memes, and they’re identified to roast anyone that wants to reap the benefits of their culture for a quick buck, be it a marketer or an precise model. Therefore, this social media platform needs advertising tactics that could come up organically.
It’s scientifically proven to create sustainable results and change your consuming habits for the better. When choosing a place to advertise, it choose the r/Fitness subreddit, which has over 9.2 million members. Get alerts when somebody mentions your model name or associated product terms. Once you receive an alert, you’ll be able to quickly respond to the conversation and alter the means in which Redditors see your model.